Terms of Use

1 Purpose

These Terms of Use (hereinafter "Terms") define the rules governing the use of the SaaS software Purity White AI by:

• Professionals (salons, spas, hairdressers, beauty institutes, independent practitioners)
• End clients (consumers booking services through the AI chatbot)

By accessing or using the service, the user fully accepts these Terms.

2 Service Provider Identity

• Company: Purity White AI – SaaS operated by Mehdi Mekhnache
• Founder: Mehdi Mekhnache, born June 11, 2001, Villeurbanne (France)
• Address: 255 route de Vienne, 69200 Vénissieux, France
• Contact: puritywhiteaicontact@gmail.com – +33 7 66 20 69 85

3 Definitions

• "Service": the Purity White AI SaaS platform, including chatbot(s), dashboard, unified messaging, and integrations
• "Professional": a business subscriber (B2B) to the Service
• "End client": an individual consumer booking services via the chatbot
• "Meta AI": Meta's APIs and platforms (WhatsApp Business, Instagram Messaging, Facebook Messenger)
• "User": any person using the Service (Professional or End client)

4 Description of the Service

Purity White AI provides professionals with tools to:

• Automate booking, modification, and cancellation of appointments
• Manage client history, preferences, and loyalty
• Automate reminders, follow-ups, and promotional campaigns
• Integrate with multiple channels (website, WhatsApp, Instagram, Messenger)
• Use a unified dashboard, statistics, and messaging system

5 Access to the Service

• The Service is accessible 24/7, except during planned maintenance or force majeure events
• Users must have a stable internet connection
• Access is available via unique link, QR code, or digital pass (Apple Wallet / Google Wallet)
• Purity White AI reserves the right to suspend access for security or technical updates

6 User Accounts

Professionals

Must create an account with accurate legal and business details (SIRET, services, pricing). They are responsible for updating this information.

End Clients

May use the Service without creating an account, via a personalized link.

Note: Users are solely responsible for keeping their credentials confidential.

7 User Obligations

Professionals

• Comply with French and EU legislation (Consumer Code, GDPR)
• Respect Meta Business Messaging Policies (explicit opt-in, no spam, opt-out handling)
• Provide clear and accurate service information (pricing, schedules, availability)

End Clients

• Provide truthful personal information when booking
• Use the Service fairly and without fraudulent intent
• Respect cancellation conditions set by the Professional

8 Pricing

9 Commitments of Purity White AI

Purity White AI undertakes to:

• Provide a reliable SaaS service in line with industry standards
• Ensure data protection and GDPR compliance
• Implement strict Meta AI compliance (opt-in, deletion on request, no unauthorized messaging)
• Maintain high security standards (encryption, EU hosting, anti-duplication, SMS verification)
• Notify users in case of major updates or incidents

10 Limitations of Liability

Purity White AI shall not be held liable for:

• Service interruptions caused by third parties (Meta, WhatsApp, Instagram, Google)
• Errors caused by incorrect configuration by the Professional
• Inaccurate information provided by the Professional to end clients
• Internet connectivity issues outside Purity White AI's control

11 Personal Data

• Personal data is processed in accordance with the GDPR and our Privacy Policy
• Users have the right to access, rectify, delete, restrict, object, and port their data
• Data is hosted in Europe, encrypted, and never resold
• End clients may request deletion directly via Meta platforms (WhatsApp/Instagram)

12 Intellectual Property

Purity White AI and all related content (software, design, databases, trademarks) remain the exclusive property of its owner.

Any reproduction, modification, or unauthorized use is strictly prohibited.

13 Meta AI Compliance

Purity White AI strictly complies with Meta AI rules:

• Explicit opt-in consent required before sending marketing messages
• 24-hour messaging window enforced per Meta policy
• Opt-out option available at any time
• Strict prohibition of spam, phishing, or unauthorized bulk messaging
• Data deletion/anonymization via request or integrated button

14 Suspension & Termination

Purity White AI reserves the right to suspend or terminate an account in the event of:

• Non-payment of subscription
• Breach of these Terms
• Fraudulent or abusive use
• Violation of Meta AI rules

15 Force Majeure

Purity White AI shall not be liable for failure or delay in performance caused by events beyond its reasonable control, including but not limited to:

• National/global internet outages
• Major cyberattacks
• Natural disasters
• Governmental restrictions or regulations

16 Governing Law & Jurisdiction

• These Terms are governed by French law and EU law
• In case of dispute, exclusive jurisdiction lies with the courts of Lyon, France